Client cases

Launch of a Private Label Tofu Cat Litter Brand in Spain

Written by Gert Cooreman | Jan 5, 2026 12:00:00 AM

Client Challenge: A Spanish client aimed to launch a private label brand of tofu-based cat litter, targeting the growing demand for sustainable and lightweight litter solutions. The client required support across the full value chain, from product sourcing to market-ready execution.

Key challenges included:

• Selection of a reliable and competitive product and manufacturing partner
• Ensuring compliance of packaging and labeling with EU regulations
• Managing packaging production and supply chain coordination
• Organizing efficient logistics to bring the product to market

Our Approach

GC Consulting provided end-to-end support, combining sourcing, regulatory expertise, and operational execution.

The project included:

• Identification and selection of a suitable tofu cat litter product and qualified producer
• Review and validation of packaging design to ensure compliance with EU legislation
• Coordination of packaging printing in line with approved specifications
• Management of product ordering and supply chain execution
• Organization of international logistics and delivery to Spain

Outcome
The client successfully launched a market-ready product, supported by a streamlined and fully managed process.

Key outcomes included:

• A compliant and competitive private label tofu cat litter product
• Fully validated packaging aligned with EU regulatory requirements
• Efficient production and logistics execution from supplier to destination
• Successful market entry in Spain

The product is now actively sold across multiple online platforms, including Amazon, marking a successful transition from concept to commercial presence.